The new website project for Clínica Dental Stoma was much more than a simple graphic restyling of its previous site. While the content and navigation structure were retained, a completely new design was proposed to resolve usability and organic positioning issues, modernizing its appearance and adapting it to current web design trends. The main goal was to create a smoother, more structured user experience that aligned with the ambiance of the clinic’s physical space.

The website’s aesthetics were inspired by the clinic’s visual elements, particularly the ochre tones and wooden finishes present both on the facade and throughout the interior. These colors bring warmth and contrast with the stark, hospital-like green that dominated the previous site. The green was retained only for links and buttons, achieving a more balanced and welcoming color palette.

Regarding typography, Sanomat was chosen for headings and large texts—an elegant typeface that reinforces the sense of warmth and sophistication with a classic touch. For body text, Montserrat was selected, a sans-serif font that pairs seamlessly with Sanomat and enhances readability in longer texts.

The clinic’s high-quality photography became a key design element. The website was designed to give these images greater prominence throughout, reinforcing the visual experience and immersing visitors in the clinic’s real atmosphere.

Finally, navigation was optimized with a clear and intuitive structure. One of the most notable additions was a fixed appointment request button, accessible from any page of the site. Clicking the button opens a pop-up window with the appointment request form, making the contact process more efficient and user-friendly.